Powerful buying and fulfilment solutions for enterprise IT, Marketing and HR teams
Marketing Use Cases
End-to-end purchasing and fulfillment for Corporate Events and Trade Shows
Before partnering with Midah, enterprise marketing departments commonly use 25+ vendors throughout the year to source, purchase, warehouse and fulfill conference essentials, branded products, give-aways, print collateral, electronics and more. These are products are purchased from different vendors and then shipped to one or more locations where those products are stored and then shipped to events; an inefficient process that often impedes deadlines. Event retrieval is also a challenge, as most warehouses are equipped to ship products to an event but lack streamlined processes to retrieve essentials such at booths and banners; often resulting in lost product and marketing budget.
Midah eliminates wasted time, budget and vendor fragmentation by providing Field, Events and Channel marketing teams one platform and vendor to manage all sourcing, buying, warehousing, branding, printing, kitting, shipping and retrieval for their events and trade shows. Marketing customer have visibility to all product inventory, team spend, production timelines and shipping statuses at all times on their Midah dashboard. All warehousing, branding, shipping and event retrieval is tightly-controlled by Midah in-house to eliminate fulfillment failures. Customer purchasing, communication and logistics are handled by Midah’s procurement, account management, merchandising and warehouse teams working in sync for a turn-key, white-glove enterprise solution for marketing events and teams.
Turn-key mailer campaigns for Field, Channel and Account-Based marketing teams
When marketing teams decide to execute a direct mailer campaign, it’s often a clunky, fractured process with long-times. It can take 5+ different vendors or more to execute a single campaign - a internal design team, swag or gifting platform, packaging vendor, print collateral vendor and a warehouse to handle the kitting and shipping of mailers. Coordinating all of these logistics and moving parts drains the marketing teams’ time and can be an overall frustrating process.
Midah eliminates the headaches of designing, sourcing, branding, kitting and shipping mailers and make it seamless on one platform.